May 1, 2025
Forecasting and Retention with AI
Forecasting Feels Like Fiction
Every quarter, revenue leaders sit in a room and ask:
Who’s going to renew?
Who’s at risk?
Where’s our expansion coming from?
And every time, the answers are part math, part vibes, and part prayer.
Forecasts are based on last quarter’s CRM notes, CSM gut feel, and a dashboard that updates once a week—if at all.
Too Much Data, Too Little Context
You have usage logs, support tickets, sentiment scores, and NPS comments—but no single view that explains what’s really happening. And even if you did, it would be outdated by the time you presented it.
Steerco's AI Forecast Engine
Steerco builds forecasts using:
Real-time product usage and engagement signals
Renewal timelines and contract metadata
CRM activity and sentiment trends
And here’s the differentiator:
Public funding news
Leadership changes
Press releases
Market shifts
New product launches
Macroeconomic news
We’re the only platform that builds retention forecasts using both internal signals and external triggers.
That means you see:
When your champion leaves (before the CSM tells you)
When your customer raises a round and starts shopping again
When a product announcement puts your integration at risk
Confidence, Clarity, Control
You stop forecasting based on anecdotes. You start forecasting based on:
Timelines
Trends
Signals you actually trust
And the forecast updates in real time—as things change, not after the fact.
Who This Helps
CROs: No more surprises. Better expansion pipeline.
CFOs: Revenue clarity without manual rollups.
CCOs: Know where to lean in, and where to back off.
Real Example
One CRO replaced 3 separate tools with Steerco’s forecast engine. Their team cut time spent on forecast prep by 80%—and increased forecast accuracy by 35% in one quarter.
TL;DR
Forecasting shouldn’t feel like fortune-telling. Steerco shows you what’s coming, inside the account and out in the world.